John S. Gibb

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Inbound Marketing Certified

Marketing & Business Development Skills for Every Business Need: Full-time, Freelance or Consulting

John S. Gibb is a marketing & business development professional with over a decade of strategic experience that is recognized as visionary in the area of integrated marketing management, branding and marketing communications.

Best known for his expertise in developing and executing revenue-enhancing promotional campaigns for companies of all sizes, his ability to apply a proven strategy of analytical marketing and process improvement has consistently delivered the results needed for success.  

John’s skills and efforts have a solid track record of driving annual revenue growth for an array of organizations, while cutting costs and maximizing the value of every dollar spent.  John's biggest asset is his ability to deliver innovative marketing campaigns with measurable results on-time and on target. Working cross-functionally internally and externally makes John a valuable, reliable asset for any organization.
 
• Budgeting & Forecasting • Copywriting • Customer Profiling
• CRM • Data Mining • Demand Generation
• Response & Trend Analysis • P&L Responsibility • Social Media
• Strategy & Analysis • Team Leadership • Vendor Management






John Gibb has consistently provided successful solutions to the challenges faced in today’s marketing environment. Actual Case Situations include:

Experience:

MIT/Sloan CIO Symposium 2010: Lead, Marketing Partnership Development

Econsultancy: Freelance Marketing
Gartner: Senior Manager, Marketing Strategy & Metrics

The Conference Board: Associate Director, International Development
Government Executives Network: Consultant
P.M. Services: Consultant
National Retail Federation: Circulation Manager, Membership Records Manager
Global Business Research: Marketing Manager

The Latest ...

February 2010: John will be speaking at the Virtual Edge Summit 2010, Feb. 22-23. 

January 2010: John is leading marketing partnership development for the MIT/Sloan CIO Symposium.

January 2010: John was cited in the Jan/Feb 2010 edition of Exhibitions & Events magazine! Email me: johnscottgibb (at) gmail (dot) com for copy of article.

View John's Resume


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